MX · LatAm · US

We are passionate about technology that transforms the world.

We help technology companies enter Latin America and turn that entry into revenue — market access, go-to-market and partnerships, backed by real operating experience. We don't just advise: we build and operate our own products, and we bring valuable health innovation to the people and systems that need it.

Bridging Data and Innovation for a Better Future — We build what we advise.

LatAm Builder Market Entry & GTM Partnerships P&L Strategy Health & Life Sciences

B2B · SaaS · AI

Our own products
Barbier Manto Umbral Vuelve Barbier Color Mutuo Cantera Ritmo HealthLinkr

Bridging Data and Innovation for a Better Future.

Services

Consulting & services for companies

We enable startups and founders to grow their revenue and accelerate profitability, and we help companies improve efficiency and digital transformation — through market access, nearshoring and professional services.

01

Market access

With our network of corporate and entrepreneurial decision-makers across LatAm, your company sets up, penetrates the market and grows its revenue in the region.

02

Commercial partner

We represent and commercialize your offer in the region as your business partner, aligned to sales results.

03

Network of strategic partners

We connect your company to a global ecosystem of proven technologies, providers and solutions.

04

Nearshoring & development

Teams and platforms close to your operation: we build custom software and accelerate your digital transformation with cutting-edge technology.

05

Artificial intelligence & data

Machine learning and AI models — and new business models — that turn your data into insight and useful decisions.

06

Growth & profitability

We help startups and founders expand, grow their revenue and accelerate their path to profitability.

07 · Flagship vertical

Health technology access

We bring valuable health technologies to market through a multidisciplinary ecosystem, so innovation reaches the people and systems that need it.

Medical & Scientific Affairs Regulatory Affairs HEOR Technology Transfer International Partnerships Medical Marketing

Products

What we have built

We do not just advise: we launch and operate our own products. That is the best proof of what we can do for you.

SaaS · Grooming & beauty

The platform for barbershops, salons, studios and every grooming business: scheduling, online payments, notifications and reminders, reports, and Barbier Intelligence — the AI module that analyzes your business.

Scheduling Online payments Reminders Barbier Intelligence
Live
Manto Manto
Catholic app · iOS & Android

A Catholic prayer app in Spanish for Mexico and Latin America: audio rosary and prayers, the full Bible, Gospel of the day, and sleep stories. Works offline, with no account needed.

Audio rosary Bible Gospel of the day Offline
Available on iOS & Android Web →
Umbral Umbral
Private journal · iOS/iPad

A private personal journal. Everything stays on your device — no account, no cloud, no ads, no tracking. Here, privacy isn't a feature: it's the whole point.

Local-first No account Face ID One-time purchase
Available on iOS App Store →
Vuelve Vuelve
Calm & anxiety · iOS

A companion for anxious moments: guided breathing, grounding exercises, and long sleep audios to come back to yourself. Private, gentle, and always at hand.

Guided breathing Grounding Sleep audios
Available on iOS Web →
Barbier Color Barbier Color
iOS app · For colorists

The colorist's memory. Save every formula, client, and result — and know when each client is due back and exactly what changed last time. A dedicated engine that works offline.

Formulas Client timeline Offline iPhone & iPad
Coming soon
Mutuo Mutuo
Couples app · iOS

A daily ritual for couples: one short question a day. You both answer, and it's revealed at the same time — never before. With a days-together widget to keep the streak alive.

Daily question Mutual reveal Days-together widget
Coming soon Web →
Cantera Cantera
Developer tool · iOS

Where the idea or screenshot that doesn't yet deserve Notes, a reminder, or a ticket lands. Capture fast; find it later with OCR search. Built for developers and web design.

Fast capture OCR search Markdown export
Coming soon Web →
Ritmo Ritmo
Nutrition & macros · iOS

Track your macros with an adaptive engine that learns how your body spends energy and adjusts your targets as you go. Built for Latin America first.

Adaptive targets Macros Apple Watch
Coming soon
HL
HealthLinkr
HealthTech · AI & Data

A SaaS platform for the health sector: clinical data analysis with machine learning and AI to generate useful insight for health organizations. Our track record in HealthTech, AI, and digital transformation.

Machine Learning Clinical data B2B health
Track record · 2023

Blog

Ideas for entering and growing in LatAm

Practical guides on market access, go-to-market, nearshoring and AI in Mexico and Latin America.

Market Access

How a health technology wins market access in Latin America

Regulatory clearance, evidence, reimbursement and public procurement: the real path for a device, clinical software or therapy to reach patients in Mexico and LatAm — and why the product is only the beginning.

Medical Affairs

What Medical Affairs really does — and why it's the bridge to adoption

Medical science liaison (MSL), evidence and clinical education: the function that translates a health technology into the language of clinicians and health systems — without being sales or marketing.

HEOR

HEOR: how to prove a health technology deserves to be paid for

Health economics and outcomes research for LatAm payers: cost-effectiveness, budget impact, and the value argument that opens — or closes — public and private coverage.

Market Entry

How to enter the Mexican market: a practical guide for B2B tech companies

The real steps for a software or tech-services company to sell in Mexico: legal entity, invoicing, hiring, channel, and the timelines nobody tells you about.

Market Entry

5 market-entry mistakes in LatAm that cost you dearly

The patterns that repeat most when a tech company tries to enter Latin America: treating the region as one country, hiring the first salesperson wrong, and confusing interest with pipeline.

Market Entry

Commercial partner or own subsidiary: how to land in Mexico

An honest comparison between operating with a local commercial partner and incorporating your own entity in Mexico: costs, timelines, control, and when it makes sense to switch from one to the other.

See all articles →

Contact

Have an idea or a business to digitize?

Tell us what you need. We reply fast, without jargon and with a clear proposal.